Semrush brings together several tools that are useful before a migration: keywords ranked per page, technical audit, position tracking, backlinks. What it brings, how to use it, and what it does not replace.
A content audit reviews every page of a site to decide its fate. Here is the six-step method, from URL inventory to action plan, as carried out before a redesign or a migration.
A migration is the time to sort your content. The ranking data of each page tells you which to keep as is, which to rework and which to merge or remove, and therefore what the redirect plan will look like.
A migration succeeds or fails before launch. The steps of preparation, from framing to acceptance testing on the staging site, and what each one prevents.
Changing host, CMS, domain, content or design: each type of migration has its own risks. The types of website migration, and how to set the scope of yours.
The price of a website migration depends on the number of URLs you want to migrate, not on the CMS, because Swan does not depend on the CMS you are migrating. You can therefore migrate any CMS or…
Changing CMS, domain, site structure or design: every website migration affects URLs and rankings. What it covers, its steps, its risks and its cost.
An outdated, slow or poorly mobile site, or one built on an end-of-life CMS: the good reasons to migrate, the ones that are not enough, and how they shape the project.
La migration CMS peut être définie comme étant un projet ou l'opération de transfert de données d’un site web vers un nouveau système de gestion. Ce transfert nécessite de déterminer le périmètre de la migration de site…
Most migrations that lose traffic fail for the same reasons. The most frequent mistakes, from the decision to monitoring after launch, and how to avoid them.
A site's popularity is also built outside its pages: links from other sites, listings, profiles, mentions. A migration changes the addresses they point to. Here is what to list, what to redirect and what to update.
If you want to improve the traffic of your platform, you need to redesign your website. This project must be led by professionals in the field, in particular a qualified team.
