How much does a website migration service cost?

The price of a website migration depends on the number of URLs you want to migrate, not on the CMS, because Swan does not depend on the CMS you are migrating. You can therefore migrate any CMS or…

How much does a website migration service cost?

The price of a website migration depends on the number of URLs you want to migrate, not on the CMS, because Swan does not depend on the CMS you are migrating. You can therefore migrate any CMS or custom development without worrying about the price.

Number of pages on the sitePrice (excl. VAT)Number of credits
Transfer of fewer than 1,000 pages99.60 €4
Transfer of 1,000 pages99.60 €4
Transfer of 2,500 pages249.00 €12
Transfer of 5,000 pages398.00 €20
Transfer of 10,000 pages796 €40
Transfer of more than 10,000 pagesOn quotation-
All our services are payable in advance and are quoted excluding VAT.

Find out in this video how to identify the number of pages on your site affected by the migration:

Use the simulator below to estimate the cost of your migration with swan.tools

1000 URLs :

Would you like a quote from one of our consultants?

The price of a website migration in Swan depends on the largest version of the site you set up in the tool.

On the SEO side, the cost of a migration lies mostly in the time the SEO consultant spends on three tasks: collecting every URL to redirect (crawl, Search Console, backlinks), mapping each one to a page of the new version, then testing the redirects before and after go-live. This time grows with the number of pages. These three tasks are where Swan saves time: it crawls both versions of the site, proposes for each URL the closest page by its content, has its proposals validated, then checks and exports the redirects.

Should you call on an agency or migrate your site yourself?

Migrating a website requires a set of skills in technical development, server configuration and SEO to limit the risks at the time of migration and the loss of visitors.

If you are not used to carrying out these tasks, we advise you to call on our services or on a specialised agency.

If you nevertheless want to go it alone, we invite you to consult our SEO website migration checklist.

What are the other costs involved in a migration?

Costs related to the domain name transfer:

If you change your domain name, you will need to buy the new one and keep renewing the old domain name indefinitely. See this article for more information on how long to leave redirects in place.

You will also have to migrate your email accounts, whether in terms of server configuration, configuration on users' computers, or transferring emails from one to the other.

If you use a paid one, you will also have to take into account the cost of buying a new SSL certificate (https).

Avoid the common pitfalls of website migration and ensure a smooth transition with Swan

Costs related to changes in design, branding and development

If you carry out a visual redesign, you will of course have to budget for the costs of the graphic designer, the UX designer and the HTML integrator, whether for the site design or the logo. The items of a full redesign and their ballpark figures are detailed in our article on the cost and quote of a website redesign.

Costs related to data migration and content transfer

One of the points often underestimated in a website migration is the transfer of content from one version to the other. All the more so for the editorial part, since it is often not a simple copy and paste: the layout may change from one version to the other, the colour codes are not the same, nor is the arrangement. You therefore need to plan for page-by-page changes. On an e-commerce site, it is often simpler because the values are already distributed in specific fields and a design pass will not be necessary.

Content transfer is therefore the longest step in a website migration and can take several days.

Conclusion

In conclusion, using a website migration tool such as Swan or a specialised agency will save you from making mistakes such as forgetting URLs, setting up wrong redirects or forgetting to run a test.

Simplify the complex process of website migration and enjoy a platform that adapts perfectly to every scale, whether you have to transfer 1,000 pages or more than 10,000.

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